The Boston Matrix is a tool used by businesses to help them make decisions about product development.

The Boston Matrix is a tool used by businesses to help them make decisions about product development.The Boston Matrix is a tool used by businesses to help them make decisions about product development.

The Boston Matrix is a tool used by businesses to help them make decisions about product development. It is based on the idea that there are four main categories of products: those that are new and different from what the company currently offers (innovative products); those that are similar to what the company already offers but offer some additional benefits (incremental products); those that are similar to what the company already offers but with some reduced benefits (me-too products); and those that the company no longer offers or support (lame duck products). The Boston Matrix helps businesses to identify which products fall into which category, and thus make decisions about where to focus their resources. By doing so, it can help businesses to maximize their chances of success.

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