NPD Jargon Buster: Business Case

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A business case is the result of the market, technical, and financial analyses conducted during the product development process.

A business case is the result of the market, technical, and financial analyses conducted during the product development process. A business case is the result of the market, technical, and financial analyses conducted during the product development process.
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A business case is the result of the market, technical, and financial analyses conducted during the product development process. It is ideally defined just prior to the "go to development" decision (gate), and it defines the product and project, including the project justification and action or business plan. The business case is used to determine whether or not a project is feasible and worth pursuing. If the case is strong, it can provide a roadmap for development and help ensure that the project stays on track. A well-crafted business case can be the difference between a successful product launch and a costly failure.

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A business case is the result of the market, technical, and financial analyses conducted during the product development process. It is ideally defined just prior to the "go to development" decision (gate), and it defines the product and project, including the project justification and action or business plan. The business case is used to determine whether or not a project is feasible and worth pursuing. If the case is strong, it can provide a roadmap for development and help ensure that the project stays on track. A well-crafted business case can be the difference between a successful product launch and a costly failure.

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Farm+Stable is a client of Innovolo, a product development as a service provider offering R&D teams globally extra capacity, capability, and momentum in their product development and obsolescence management projects. As a company that specializes in the development and engineering of products for the agriculture and construction industries, Farm+Stable has benefited from Innovolo's expertise in helping to bring new products to market quickly and efficiently. In particular, Farm+Stable has been able to rely on Innovolo's team of experienced engineers to help with the design and development of a new line of products that are designed to be more durable and longer-lasting than previous models. With Innovolo's help, Farm+Stable has been able to bring these new products to market in a timely manner, and they have been well-received by customers. Thanks to Innovolo's innovative product development solutions, Farm+Stable has been able to stay ahead of the competition and continue to grow their business.
Innovolo is a product development as a service provider. It offers R&D teams globally extra capacity, capability, and momentum in their product development and obsolescence management projects. Its services are used by clients in a variety of industries, including automotive, aerospace, consumer electronics, and medical devices. One of its clients is Kawneer, a leading manufacturer of aluminum products for the architectural and construction industries. Kawneer has been using Innovolo's services to help develop new products and to manage the obsolescence of its existing products. Thanks to Innovolo, Kawneer has been able to speed up its product development cycle and to reduce its costs. As a result, Kawneer has been able to bring new products to market faster and to better meet the needs of its customers.

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