What Do Facilitators Need To Understand About Your Business To Host An Ideation Workshop That Gets Results?

Learning Centre > What Do Facilitators Need To Understand About Your Business To Host An Ideation Workshop That Gets Results?

If we do a new product ideation workshop, the facilitators will have a general plan for what to do. However, we do need to understand your business and team a bit more.

If we do a new product ideation workshop, the facilitators will have a general plan for what to do. However, we do need to understand your business and team a bit more.If we do a new product ideation workshop, the facilitators will have a general plan for what to do. However, we do need to understand your business and team a bit more.

If we do a new product ideation workshop, the facilitators will have a general plan for what to do. However, we do need to understand your business and team a bit more specifically.

While we can all appreciate that your company’s objective is to increase revenue, you might like our input on how best to maximise sales volume or encourage product expansion. Perhaps you want us to work with you on new product development or improving customer retention, or it may be that you want to help increase market share.

Whatever your objective is, we need to know what you want us to do for you so that we can develop an approach that does just that. We’re flexible and so will work with you on the best way forward. We’ll also bring our experience to the table so that we can come up with a plan straight away.

So without further ado, here is some of the information that our facilitator may want to understand from you prior to the event:

  • The context such as market conditions
  • The group’s goals, resolving any conflicts of objective along the way
  • The formal and informal relationships between the participants in the groups
  • The history of the group and the individuals and their relationships
  • The competitors and their relative strengths and weaknesses The regulatory environment and any other constraints
  • Any technologies or processes concerned in service delivery
  • Business planning frameworks and methodologies
  • The financial dynamics of the business

There you have it, now we’re ready to make magic.

Ideation workshops are a great way for businesses to come up with new product ideas, but in order for them to be successful, the facilitators need to have a good understanding of the company and its goals. Our team at Innovolo is experienced in facilitating ideation workshops and will work with you to develop a plan that meets your specific needs.

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