A recent study found that most organisations view their innovation partners as critical in achieving innovation targets. The study, which surveyed ~1700 senior executives responsible for R&D resourcing, found that 80% of respondents using hybrid R&D resourcing said their organisations had well-defined and ambitious innovation targets. They also identified their most important innovation partners as those who helped them meet these targets. The study highlights the importance of having solid relationships with innovation partners to succeed. With the right partners in place, organisations can focus on achieving their goals and realise their full potential.