Alphabet, the parent company of Google, is no stranger to big investments. In 2018, the company spent 19% of its gross profit on R&D, totalling more than $26 billion. While this may seem like a lot of money, it's important to remember that Alphabet is a technology company. R&D is essential for developing new products and maintaining a competitive edge in the marketplace. Furthermore, Alphabet's R&D spending has helped to fuel some of the company's most iconic products, including Google Search, Google Maps, and YouTube. In other words, Alphabet's hefty R&D budget is a key part of its success story.