Only 8% of "Market Reader" organisations have highly aligned business and innovation strategies

Booz & Co Global Innovation 1000 Report

According to a recent study, only 8% of business executives feel that their organisation's business and innovation strategies are highly aligned; this means that for the vast majority of organisations, there is a disconnect between the two key areas; this can have many consequences, including wasted resources, missed opportunities, and poor decision-making. To be successful, organisations need to ensure that their business and innovation strategies work together towards common goals. Only then will they be able to maximise their chances of success.

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