A recent study of senior innovation executives found that over 30% expect artificial intelligence to be a leading area of innovation in the next 3-5 years; this is a significant increase from the past when only a handful of executives considered AI to be a top innovation priority. This change is manifold, but most executives cite the need to improve innovation performance and business strategy as the primary drivers. As businesses strive to become more agile and adaptive, they turn to AI to help them gain a competitive edge. In addition, the ever-increasing power and efficiency of AI technology are making it more accessible and affordable for businesses of all sizes. As a result, we can expect to see continued growth in AI innovation in the years to come.