What are Emerging Technologies? In the context of product development, they are those technologies that are on the leading edge of change and have the potential to create new opportunities for businesses. They are often disruptive, meaning they have the potential to displacing existing technologies and operating models. But they also offer the potential for significant innovation and growth. As such, businesses must carefully assess whether an emerging technology is a genuine game-changer or simply a passing fad. To do this, they need to understand the technology itself and its potential implications. Only then can they make an informed decision about whether to embrace it or not.